To apply moisturiser, gently spread it over clean skin after any toner or serum you use. Choose an amount that leaves your face comfortable, then follow with sunscreen in the morning. A good routine can be this straightforward.
The quick order: cleanse → optional toner or serum → moisturiser → daytime sunscreen. Follow the directions on your own products, especially if a treatment comes with specific instructions about application or waiting time.
How to apply moisturiser, step by step
01 · PrepareStart with clean hands and a clean face
Wash your hands before touching your face or scooping cream from a jar. Cleanse gently and rinse well. If you wear makeup or sunscreen and use an oil cleanser in the evening, our double cleansing guide explains that separate first part of the routine.
02 · LayerPlace it after your earlier skincare steps
The American Academy of Dermatology's application guide places moisturising after cleansing and treatment. You do not need to add a toner and serum just to reach this step. If you already use them, follow their directions; our toner and essence guide can help you decide which optional steps earn a place.
03 · TimingAvoid leaving freshly washed skin to dry out
When moisturising directly after washing, pat away drips rather than rubbing hard with a towel. The AAD recommends applying moisturiser while skin is still damp to help retain water. This does not mean you need to wet your face again over a treatment: follow that treatment's instructions if it needs dry skin.
04 · AmountUse a comfortable, even layer
Start with the amount suggested on the packaging. There is no single pea-sized rule that works for every cream, face and area of application. Our practical suggestion is to spread a modest amount first, then add a little where it feels needed, instead of starting with a thick coating.
05 · FinishSpread gently, without repeated rubbing
Distribute the product across the areas you want to moisturise, keeping it out of your eyes. With PURITO's Oat In Calming Gel Cream, the brand recommends applying after toner or serum and finishing with a gentle pat. Use the directions supplied with whichever formula you choose.
06 · DaytimeApply sunscreen as its own step
An ordinary moisturiser is not a substitute for sunscreen. In the morning, follow with a broad-spectrum, water-resistant SPF 30 or higher, alongside appropriate shade and clothing. Keep the two application steps separate so you can follow the sunscreen's instructions for amount and reapplication.
Choose a texture you will enjoy using
Application should not feel like a daily negotiation with a product you dislike. The AAD describes gels as generally lighter and creams as thicker; individual formulas still vary. Think about the finish you prefer and where your skin feels dry, rather than assuming that the richest option is always the right one.
For a lightweight option:PURITO Seoul Oat-In Calming Gel Cream offers a gel texture. PURITO's official ingredient list includes oat seed water, squalane and panthenol. It is one option to consider when you prefer a lighter moisturising step, rather than a promise that it will suit every skin type.
For a cream option:ETUDE SoonJung 2x Barrier Intensive Cream is described by the brand as a moisturising cream with rich hydration. Its listed ingredients include panthenol and madecassoside. Compare the product information and your own preferences; you do not need to buy both to build a routine.
The products below show the current MUNO options. Check their individual pages for the full product details before choosing.
Morning: organise the steps you actually use, finishing skincare with your moisturiser and sunscreen. Our suggestion is to keep the products together in order, so a busy morning does not turn into a search through several drawers.
Evening: cleanse, use any familiar treatment according to its label, and moisturise. A separate night cream is a choice, not an automatic extra purchase. Start with a routine you can repeat and change one product at a time, so it is easier to judge what feels comfortable.
Common moisturiser questions
Should I apply moisturiser before or after serum?
For the PURITO gel cream featured here, the brand specifies after toner or serum. That is a useful everyday order, but instructions for a particular treatment take priority. Avoid treating every product labelled “serum” as interchangeable.
Can I use a face cream on my neck?
Check the label's intended areas of use and warnings. If you choose to extend your routine to your neck, include that area when judging how much product you need. Keep the application gentle and avoid any area where the product causes irritation.
How should I introduce a new moisturiser?
The AAD recommends testing a skincare product on a small area twice daily for seven to ten days before wider use. Stop using it if a reaction develops. If dryness or irritation persists, seek individual advice instead of repeatedly adding products.
Sources and product information Checked 8 October 2026. Brand sources establish product identity and directions; routine organisation suggestions are MUNO editorial guidance.